Italian Women’s Volleyball Gains Full TV Coverage
Italy’s Women’s Volleyball Serie A league will receive full television coverage starting in the 2026/2027 season. For years, the sport has been overshadowed by soccer and tennis despite international success.
A new agreement with Spike Media, a joint venture between Lega Pallavolo Serie A Femminile and Gameday, will distribute games across Rai television, the DAZN streaming platform, and social media channels. This represents a shift from the previous broadcasting arrangement with Volleyball World and a divergence from the men’s league, which renewed its agreement with the former.
The strategy aims to reach new audiences by meeting changing viewing habits and leveraging the popularity of athletes. The agreement, spanning three years, will broadcast three matches per game day for free on YouTube, league channels, club profiles, and even individual athlete’s social media accounts. League officials hope this increased visibility will solidify women’s volleyball as a prominent sport in Italy.
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