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Distance Shapes How Societies Are Perceived

fastcompany.com · 24 March 2026
Distance Shapes How Societies Are Perceived
Photo: fastcompany.com

Why this is here: The author details a specific moment of mutual fear experienced with his wife in a New Jersey restaurant, illustrating how societies project uncertainty and fear is often a reciprocal experience.

Rodrigo Magnago explores how geographical distance impacts perceptions of societies, using his own experiences as a Brazilian with diverse ancestry. He questioned if his life would differ if his family immigrated to the U.S. instead of Brazil, leading him to consider how societal structures become invisible through stability.

Magnago contrasts the blending of cultures in Brazil with the community-based immigration patterns in North America. He describes arriving in the U.S. and perceiving it as highly procedural and efficient, but also noticing how quickly societies can divide along identity lines. Years spent living and working across Asia and Pakistan further challenged his assumptions about risk, hierarchy, and trust.

He notes that observing the U.S. from afar allows for a less fixed, more historical understanding of the nation—seeing it as an operating system of organization and trust, rather than an ideal or adversary. Magnago now views the U.S. as a hub for observing leadership and social dynamics.

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