Korean Youth Combat Online Misinformation

Why this is here: Nearly 170 young people—169 in total—will spend a month identifying and correcting online depictions of Korea in foreign media.

The Korean Ministry of Culture, Sports and Tourism and VANK launched a digital campaign with 169 young people from Korea and around the world. The group convened Friday on the ZEP metaverse platform to begin correcting misinformation about Korean history and culture online. Participants, aged 16 and older, will focus on foreign media, digital platforms, and online content for about one month.

The volunteers will work to identify and correct inaccuracies. They also plan to propose new ideas for promoting Korean culture internationally. VANK, a civic organization specializing in online public diplomacy, co-organized the initiative.

The ministry acknowledges that assessing the long-term impact of these corrections presents a challenge. The program follows a first group of Global Korea Ambassadors, suggesting ongoing efforts to shape international perceptions of Korea. The work to improve Korea’s global image continues with these youth ambassadors.